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Snapshots from recent posts highlighting food branding and trends.

The scene features a vibrant food and beverage kiosk with colorful signage. Prominent neon signs for 'Coors Light' and 'Hot Dogs' stand out alongside menu boards advertising various food items such as popcorn, chicken wings, and soft drinks. A red popcorn machine is centrally located with a vintage design, and several advertisements for beverages, including Stella Artois and Coca-Cola, add to the bustling atmosphere. The lighting is warm and inviting, creating a classic fast-food or snack bar ambiance.
The image depicts the interior of a fast-casual restaurant with a rustic design. Wooden walls and ceiling feature prominently, with several hanging planters and decorative light fixtures. A counter with a menu board above features food images. A barista prepares drinks as two customers stand nearby, examining the menu.
Individually wrapped chocolate brownies are neatly packaged in transparent plastic with an orange ribbon, placed against a warm yellow background. The brand label, featuring a stylized logo and text, is visible on the packaging.
A cozy restaurant interior featuring wooden walls adorned with numerous signed plaques or pieces of paper. Two tables are visible with sauce containers and cooking equipment, suggesting a setting for communal dining or a barbecue style restaurant.

My Journey

In Food

With years immersed in food branding, I’ve seen how a simple logo or story can transform a meal into an experience that sticks with you.

I’m passionate about sharing these insights to help brands connect deeply with their audience.

Brand Strategist

FreshBites

2018 – 2021

I’m passionate about sharing these insights to help brands connect deeply with their audience.

Creative Lead

TasteLab

2021 – Present

Crafting brand identities that celebrate food culture and innovation.